Awareness Campaigns

Child Heart Foundation

• The campaign has a smoke silhouette in the shape of a angel ring, this is related to heaven and death.
• The child is looking very hopeful in this dark gloomy back ground 
• However the blunt white statement that explains that she will die if you smoke.
• This makes the smoking parent think about their child and them dying. 
• this raises awareness of smoking around kids and how bad it can be without even knowing

The core message of this campaign is to stop smoking in the vacinity of children. This is getting people to support this campaign to stiop smoking near children